AI Discovery Intelligence · US insurance

Your buyers ask AI.We prove whether you're the answer — and change it.

A buyer asks

“Best business insurance for a mid-size company?”

AI answers
The HartfordTravelersChubb

On Perplexity, 38 of 38 regional P&C carriers we measured (100%) were invisible; on ChatGPT, 33 of 38AI Discovery Index — Edition 1, June 2026.

Four assistants measured · delivered in 48 hours · every finding backed by a stored, verbatim answer.

The proof, not the pitch

We publish the market's numbers — and stand behind every one.

The US Insurance AI Discovery Index — Edition 1 measured 88 US insurance organizations on real, name-free buyer questions. Every statistic is regenerated from a tamper-evident evidence chain and integrity-verified before it appears here.

38/38

regional P&C carriers in the cohort were never named by Perplexity on any measured buyer question (100%).

43/88

of all measured organizations appear in no buyer answer on ChatGPT (49%).

82% vs 15%

average visibility on Google Gemini vs ChatGPT — which assistant your buyer uses decides whether you exist.

US Insurance AI Discovery Index — Edition 1 · June 2026 · 88 organizations · methodology 2026.1

Explore the full index

What we sell

Four products. One ladder. No vague retainers.

Start with a $290 self-serve report; scale only when the evidence says to. Every product is fixed-scope with published prices, explicit exclusions, and a deliverable remedy — never a promise about a third-party model's output.

Start here

AI Visibility Report

Know exactly what four AI assistants tell your buyers — and what to fix first. A fixed-scope, self-serve report for insurance agencies and brokerages, delivered in 48 hours.

$290 fixed, paid at checkoutDelivered within 48 hours of checkout
  • 15 name-free buyer questions, specialized to your geography and line of business
  • All four assistants measured: ChatGPT, Claude, Google Gemini, and Perplexity
  • Per-assistant visibility and a question-by-question matrix
  • Who the AI names when you're absent — competitor by competitor
Full scope and terms

Step 2

Executive AI Discovery Audit

Convert uncertainty about AI-mediated discovery into an evidence-backed executive decision: where you appear, who wins instead, why, and what to change first.

$3,500 – $7,500 fixed fee10 business days after approved inputs
  • One brand, one US market context, one buyer journey or line of business
  • 15–25 approved, name-free buyer questions plus branded-accuracy questions, fully classified (funnel stage, persona, line of business, intent)
  • All four assistants measured — ChatGPT, Claude, Google Gemini, and Perplexity; the contracted subset for SLA purposes is named in the order form
  • 2–4 named competitors, repeated samples per the methodology version
Full scope and terms

Step 3

AI Discovery Implementation Sprint

Implement the highest-confidence changes identified by the audit, with a verifiable release trail and a comparable re-measurement at pre-agreed windows.

$12,500 – $25,000 fixed fee by scope tier60–90 days from kickoff
  • Entity foundation: canonical descriptors, Organization schema, profile consistency, disambiguation, factual corrections
  • Owned-source quality: answer-first pages, evidence-backed FAQs, authorship and review dates, structured data
  • Citation readiness: original data assets, methodology pages, statistics, comparison criteria, downloadable evidence
  • Third-party credibility plan: legitimate directories, review surfaces, partner references, trade media, analyst and association opportunities
Full scope and terms

Step 4

Continuous AI Discovery Intelligence

Detect change, protect gains, and get a prioritized monthly operating plan — an analyst-reviewed control layer, not a passive dashboard.

$2,000 – $5,000 per monthMonthly measurement cycles with a quarterly executive review
  • Scheduled re-measurement of the contracted question set under the locked methodology version
  • Longitudinal client and competitor metrics against a locked, comparable baseline
  • Source and citation change tracking by source class
  • High-confidence accuracy and reputation alerts — analyst-verified before delivery, within one business day for critical factual risk
Full scope and terms

How one gap gets closed

Finding → recommendation → release → re-measurement.

    1 · Finding

    Invisible on the money question

    "Best business insurance provider for mid-size businesses" — ChatGPT and Perplexity answer with The Hartford, Travelers, and Chubb. The subject carrier is never named, while its branded questions answer correctly: a selection problem, not awareness.

    2 · Recommendation

    Answer-first page + the sources AI cites

    confidence: inferred · observed

    Publish a page whose heading is the buyer's question and whose first 40 words answer it; earn placements in the listicles and directories the engines actually cited. Each recommendation ships with its evidence links, owner, effort, and verification plan.

    3 · Implementation

    Released, recorded, reversible

    Every release lands in a ledger — artifact, checksum, client approval, date, rollback reference. Regulated claims go out only with the client's compliance approval.

    4 · Re-measurement

    Same questions, same method, honest answer

    At a pre-agreed window we re-measure the identical question set under the locked methodology version. The comparison is refused outright if the contracts don't match — movement is proven, or its absence is reported.

Versus the alternatives

A dashboard shows the score. We play the match.

Horizontal monitoring tools are honest products — buy one if charts are all you need. Our work starts where they stop: explaining the gap, implementing the fix, and proving whether it moved.

CapabilityMonitoring toolsGeneral SEO agencyNextAIForge
Charts AI mentions and share of voice
Insurance buyer-question taxonomy (funnel, persona, line of business)
Explains why competitors win (sources, displacement, entity gaps)
Produces content and technical fixes
Implements against evidence, then re-measures comparably
Tamper-evident evidence chain behind every reported number
Published market benchmark for the vertical

Selective by design

Who this is for — and honestly, who it isn't.

A good fit

  • US brokerage, MGA, TPA, or carrier whose buyers research providers online.
  • A named executive sponsor — VP/Head of Marketing, Digital, Brand, or Acquisition — who can act on findings.
  • You can implement approved website, content, and profile changes within 30–60 days.
  • One incremental customer or account is worth enough to fund the work many times over.
  • You accept that AI outputs are stochastic and want honest measurement, not a vanity chart.

Not a fit

  • You want guaranteed placement, mentions, policy sales, traffic, or revenue — no honest vendor controls a third-party model's output.
  • You cannot change your website, profiles, content, or source footprint (nothing to implement).
  • You expect fabricated reviews, planted community comments, or undisclosed sponsorships — we don't do them.
  • You treat one favorable AI response as proof of success — we measure repeated samples across engines.
  • Your buying process needs six procurement stakeholders for a $5k decision — start with the $290 report instead.

The path

From first question to operating rhythm.

    Qualify

    A short form and one call: your buyer journey, competitors, and whether AI discovery is even material for you. If it isn't, we say so.

    Approve the measurement contract

    You approve entities, competitors, and 15–25 buyer questions; we lock the methodology version and measurement window.

    Baseline and audit (10 business days)

    Repeated samples across the contracted engines, every answer stored in a tamper-evident evidence chain, findings and a prioritized 90-day roadmap delivered in an executive readout.

    Implement (60–90 days)

    The sprint releases the highest-confidence changes with approvals, checksums, and rollback references in a release ledger.

    Re-measure and operate

    Comparable re-measurement at pre-agreed windows, then continuous intelligence: material-change digests, verified alerts, and a monthly work plan.

Our standard

The hardest part of AI search isn't ranking — it's being the answer.

And every result we report is backed by a stored AI answer — a tamper-evident, hash-chained record you can request.

Read the methodology (v2026.1) →

01

Measured, not guessed

02

Proof, not promises

03

Substance over hype

Request a scoped audit

Find out where you stand — with evidence.

The Executive AI Discovery Audit is fixed-fee ($3,500–$7,500) and delivered in ten business days. This form qualifies the engagement — we reply within two business days, sometimes with an honest “this isn't a fit”. Just want the numbers first? Start with the $290 AI Visibility Report — no call, no form review, delivered in 48 hours.

Fixed scope, $3,500–$7,500, ten business days. We reply within two business days — sometimes with “this isn't a fit”.

Location
Registered in Delaware, US

Selective by design.

We take a small number of engagements and say no to the rest — careful work with an evidence trail beats volume. If the audit isn't right for you, we'll say so and point you at the $290 report or the free public index instead.